Lazard Frères Gestion
Where expertise meets technology and tradition meets innovation, communication that combines the best of all worlds — like the merchant bank itself. We created direct, bespoke branding, a brand presence and a corporate and marketing system inspired by elegance and timelessness
A new typographic identity, images of experts at work and an initial letter logo to evoke trust and confidence.
Excellence in a brand, deployed across exquisite materials that could be collector’s items.
« Lazard Frères Gestion is known for its ability to combine efficiency with tailored service »
François-Marc Durand, Président de Lazard Frères Gestion
