Challenge
Modernize the existing brand identity and message by launching digital storytelling. Rich and aging community experts in the sector, to generate traffic to the website's garden program.
Our response
Share the "Naturally Commited" promise through fun and educationnal content on Facebook, using Instagram to showcase the brand's universe and propose inspirationnal films on gardening "in tune with nature".
Performance
130
FACEBOOK Posts
+21K
FACEBOOK Fans ON 6 MONTHS
125
INSTAGRAM POSTS
+160%
ENGAGE/POST ON 6 MONTHS